Experience
For over 20 years my creative work has won awards, graced packages, been featured on websites and magazine covers, hung on walls, worn on necks and won in the boardroom and on shelf. I’ve designed for category giants, niche players and private brands with equal style and finesse.
2018 - PRESENT
DESIGNOLOGY, LTD
CO-FOUNDER & CREATIVE DIRECTOR
Designology is a dynamic brand collaboratory for progressive marketers. Built upon the power of interdisciplinary collaboration, informed decisions and a “Test and Learn” culture, we partner with our clients in an evidence-based brand development process that becomes smarter and more efficient at every step. From learning to launch, Designology creates smarter brands.
2012 - 2018
EIGHTY TWENTY
ART DIRECTOR / CREATIVE DIRECTOR
Managed a network of freelancers to deliver best in class print, packaging and digital creative for Global CPG clients and private label brands. Developed multi-channel content for global CPGs to drive innovation and test new product concepts.
SPECIALTIES
Packaging
Food & Beverage
Health & Wellness
Print Design
AWARDS
Art Directors Club of NJ
American Advertising Awards
Graphic Design USA
Store Brands Awards
BRANDS
Hershey's, Palmolive, Renuzit, Captain Morgan, Dickel, Sprouts, Sun Chips, Kit Kat, Campbells, Twizzlers, and many more
EDUCATION
Montclair State University
BA, Graphic Design & Printmaking